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February 24, 2019 Gulf Customer Experience Awards 2018: My judging experienceFor the past four years, the Gulf Customer Experience Awards have sought to reward the companies in the...
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February 10, 2019 Blue Ocean Strategy: Could it make competition irrelevant?Most organizations aim to expand their current customer bases by gaining more market share from their competitors. Companies...
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December 31, 2018 How can corporates apply Build-Measure-Learn?The Build-Measure-Learn loop is a vital component of lean startup methodology. In fact, it’s the core principle behind...
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December 23, 2018 Build-Measure-Learn: Why startups need to pay extra attention to ‘learn’One of the fundamentals of Lean Startup Methodology is the “build-measure-learn” loop. While many startups understand this intuitively,...
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December 20, 2018 How innoway guides organisations through the Build-Measure-Learn loopAny organisation looking to implement lean startup principles has to adapt to the “build-measure-learn” loop. It’s the lean...
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November 29, 2018 How innoway guides organisations through a pivotAt innoway, our mission is to help organisations bake innovation into their DNA using the Lean Startup Method....
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November 21, 2018 How can corporates apply the art of the pivot?When we think about organisations pivoting, we tend to think of startups. That’s perfectly understandable. They’re small, nimble,...
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November 18, 2018 To pivot or persevere: interpreting the results of your experimentsIf your organisation operates on the Lean Startup Model, chances are you’re running regular experiments, testing new ideas,...
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October 28, 2018 How innoway helps organisations run successful experimentsAt innoway, organisations of all sizes come to us for help in implementing the Lean Startup Model. They...
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October 21, 2018 How to run lean startup-style experiments in big corporatesExperimentation is core to the lean startup process. It’s vital for figuring out if you’ve made the correct...